In this episode, we sit down with Wojciech Borowski, Group CEO of McCANN Poland, a true titan of the creative industry both in Poland and internationally. Wojciech shares the captivating story of building business successes through the “Truth to Impact” philosophy. He reveals the strategies behind creating an award-winning campaigns, realized in partnership with Mastercard, to address the wave of Ukrainian refugees in Poland following the Russian invasion in 2022. He also opens the doors to McCANN Poland, discussing the pillars of organizational and personal growth. Join host Magda Petryniak as they explore the secrets behind McCANN Poland’s revolutionary approach.
Lisa Gerrard and Jules Maxwell
Acclaimed Australian artist – Lisa Gerrard, known from the alternative, dark independent group Dead Can Dance and the Golden Globe-awarded score for “Gladiator”, together...
Polish Carols by Mazowsze
It’s hard to imagine Polish traditional Christmas celebrations without listening to Polish carols performed by the Mazowsze Ensemble choir and orchestra. Those who this...
Emilia Perez
One of the hottest titles of the year, an Oscar frontrunner and a huge success at the last Cannes Film Festival with the Jury...
Polish Holiday Trends
From the Tatras to the Alps and BeyondMore and more Poles are choosing to spend the Christmas season away from home, seeking destinations that...
New Gunpowder Manufacturing Company
Four Polish state-owned entities—Agencja Rozwoju Przemysłu S.A. (ARP), Polska Grupa Zbrojeniowa S.A. (PGZ), Grupa Azoty S.A. (state majority shareholding), and MESKO S.A.—signed a Letter...
